Samsung 85" The Frame Pro Neo QLED 4K Art TV 85LS03HW 2026

Your personal art gallery on your TV.

Art Mode

When you're not watching TV, The Frame transforms into art. Access a curated collection from the Art Store or upload your own photos. Finish the look with various mat styles and colors.

Access art from world-famous galleries and artists

Art Store

Find the perfect piece of artwork from the world’s leading museums and artists such as The Met, MoMA, Salvador Dali, Keith Haring, Jean Michel Basquiat and more.

Go big without the blur

Supersize Picture Enhancer

Bigger screens mean bigger pixels. With groundbreaking enhancements exclusively on our largest screens, get improved clarity with dramatic contrast and reduced noise. Your content will look huge, sharp and clear — just like you want it.

Update the look to match any style

Customizable Frame

Your home, your style. Choose from a variety of magnetic bezels to match your space. You can choose different colors and styles that complement your home décor or change it up based on your mood.

Powerful 4K AI processor

NQ4 AI Gen3 Processor

Powered by 128 neural networks to deliver AI-enhanced picture and sound, resulting in an exceptional 4K experience for streaming, gaming, live sports and more.

Brings buttery-smooth motion to sports and gaming

Motion Xcelerator 144Hz + DLG 240Hz

Experience ultra-smooth gaming with DLG 240Hz performance and 144Hz variable refresh rate technology.¹² This combination delivers lightning-fast response times, eliminating stutter and tearing, so you can dominate the competition and gain the edge in fast-paced games.

Automatically transforms standard content into a more dynamic picture

Auto HDR Remastering Pro

Uses advanced AI to elevate SDR content into a dynamic, HDR-like picture.¹³ Enjoy vivid colors, crisp clarity, and dramatic depth as the technology intelligently optimizes every frame to bring your favorite content to life.